About Buddylytics
We transform data into actionable insights that drive business growth through strategic advertising and analytics solutions.
Our Team
A Digital Marketing Team With a Passion for Data and Results
Vanessa Acevedo
Director of Operations & Project Management
Vanessa brings years of experience in financal, technology, and operational project management to Buddylytics. With a strong background in both Agile and Waterfall methodologies, she knows how to adapt project plans to fit each client’s needs while keeping everything running smoothly from kickoff to delivery.
She’s the one who makes sure timelines stay on track, deliverables are aligned, and clients always know where things stand. With Vanessa guiding the process, projects move forward without stress or surprises.
She connects the dots between strategy, analytics, and execution, so you get results without the headaches.
How Vanessa helps you:
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Organized plans that keep every detail on track
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On-time launches with zero loose ends
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Friendly, reliable communication so you’re never left in the dark
Gerald D'Onofrio
Founder & Paid Media Strategist
Gerald began his career as an Air Force medic, where he learned discipline, precision, and the importance of getting things right the first time. He’s carried those skills into over a decade in digital marketing, helping businesses turn ad spend into predictable growth.
At Buddylytics, Gerald is known for cleaning up messy tracking, building smarter campaigns, and treating every client’s budget like his own. He’s worked with ecommerce brands, local services, and B2B companies, always tailoring strategies to fit each client’s goals.
What clients appreciate most? Gerald makes complex data simple, keeps communication clear, and genuinely enjoys helping businesses grow.
Quick wins Gerald delivers:
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Accurate tracking and reporting you can trust
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Lower cost per lead or sale through data-driven campaigns
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Strategies built to scale smoothly as your business grows
Our Story
Buddylytics is a data analysis and consulting firm that was founded with a clear mission: to help businesses harness the power of data to optimize their advertising performance and maximize return on investment.
With years of experience in digital marketing and data analytics, our team recognized a common problem faced by businesses of all sizes – they were spending money on advertising but weren't effectively measuring results or optimizing campaigns based on data.
We set out to bridge this gap by offering specialized services that combine technical expertise in analytics implementation with strategic marketing knowledge. Our approach transforms complex data into clear, actionable insights that drive measurable business growth.
Today, Buddylytics works with clients across various industries, from e-commerce to professional services, helping them make informed decisions and stay ahead of the competition through data-driven strategies and optimization.
Our Mission
At Buddylytics, our mission is to empower businesses with data-driven insights that transform their marketing performance. We believe every business deserves to understand the impact of their marketing efforts and maximize their return on investment.
We are committed to making advanced analytics accessible and actionable for businesses of all sizes, providing the tools, knowledge, and strategies needed to thrive in today's digital landscape.
Our Values
Data Integrity
We are committed to accurate, reliable data collection and analysis as the foundation of all our work.
Client Success
Your business goals are our priority. We measure our success by the results we deliver for you.
Innovation
We stay at the forefront of analytics and digital marketing, bringing innovative solutions to complex challenges.
Transparency
We believe in honest communication and complete clarity in our methods, results, and recommendations.
