About Buddylytics
We transform data into actionable insights that drive business growth through strategic advertising and analytics solutions.
Our Team
A Digital Marketing Team With a Passion for Data and Results

Vanessa Acevedo
Director of Operations & Project Management
Vanessa ensures your marketing campaigns run seamlessly, with no missed deadlines, no dropped balls, and no surprises. As a certified project management professional, she organizes complex campaigns across paid media, analytics, and creative workflows, keeping every detail on track.
Her focus on process efficiency and clear communication means your projects move forward smoothly, so you can focus on growth instead of logistics.

Gerald D'Onofrio
Founder & Paid Media Strategist
As a Google Ads Certified Partner and data-driven marketing expert, Gerald helps businesses turn ad spend into measurable growth. With over a decade of experience in digital advertising, he specializes in scaling cost-efficient campaigns across Google Ads, Facebook, LinkedIn, and other paid media networks, backed by advanced analytics and tracking.
His approach combines hands-on optimization with strategic oversight, ensuring every dollar spent delivers maximum ROI. Whether refining targeting, improving conversion tracking, or deploying the latest automation tools, Gerald focuses on performance, transparency, and scalability so clients see real results, not just activity.
When he’s not fine-tuning campaigns, he stays ahead of industry shifts to keep client strategies agile in a fast-changing digital landscape.
Our Story
Buddylytics is a data analysis and consulting firm that was founded with a clear mission: to help businesses harness the power of data to optimize their advertising performance and maximize return on investment.
With years of experience in digital marketing and data analytics, our team recognized a common problem faced by businesses of all sizes – they were spending money on advertising but weren't effectively measuring results or optimizing campaigns based on data.
We set out to bridge this gap by offering specialized services that combine technical expertise in analytics implementation with strategic marketing knowledge. Our approach transforms complex data into clear, actionable insights that drive measurable business growth.
Today, Buddylytics works with clients across various industries, from e-commerce to professional services, helping them make informed decisions and stay ahead of the competition through data-driven strategies and optimization.

Our Mission
At Buddylytics, our mission is to empower businesses with data-driven insights that transform their marketing performance. We believe every business deserves to understand the impact of their marketing efforts and maximize their return on investment.
We are committed to making advanced analytics accessible and actionable for businesses of all sizes, providing the tools, knowledge, and strategies needed to thrive in today's digital landscape.
Our Values
Data Integrity
We are committed to accurate, reliable data collection and analysis as the foundation of all our work.
Client Success
Your business goals are our priority. We measure our success by the results we deliver for you.
Innovation
We stay at the forefront of analytics and digital marketing, bringing innovative solutions to complex challenges.
Transparency
We believe in honest communication and complete clarity in our methods, results, and recommendations.
